AI Insights · Timothy · July 2022
Top 5 Educational Games Performance in Australia, Q2 2022
A review of the top 5 educational games in Australia during Q2 2022, showcasing trends in weekly downloads, revenue, and active users.
During the second quarter of 2022, the top five educational games in Australia exhibited diverse performance trends across weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, provides a comprehensive overview of these trends.
Toca Boca World saw fluctuating weekly revenue, peaking at approximately $94K in the week of March 28 and then gradually declining to around $37.5K in early May. Downloads for the app ranged from 6K to 13.8K, with a noticeable spike to 10.4K in the last week of June. Active users followed a similar pattern, starting at 142K and ending at 122K, with a slight recovery in mid-June.
Toca Boca Jr experienced stable weekly revenue, reaching a high of $611 in mid-April and maintaining around $282 by the end of June. Downloads for this app were fairly consistent, ranging from 1.3K to 2.1K, with a peak in mid-April. Active users showed a gradual decline from 11.1K at the start of the quarter to 11.2K by the end of June.
Power Girls - Fantastic Heroes had a varied performance in weekly downloads, starting with 100 downloads at the end of March and peaking at 5.7K in the first week of May. The app's revenue remained minimal, with the highest being $36 in early May. Active users increased significantly from 86 in late March to over 6K by the end of June.
World of Peppa Pig: Kids Games showed steady weekly revenue, starting at $4.5K in late March and reaching up to $7.1K in mid-June. Downloads were stable, fluctuating between 3.2K to 4.6K, with a peak in the last week of June. The app's active users grew from 9K to 10.8K over the quarter.
Coloring Games: Color & Paint saw consistent downloads, ranging from 1.2K to 1.5K throughout the quarter. Active users remained steady, starting at 9.4K in late March and reaching up to 10K by the end of June.
For more detailed insights and data, visit Sensor Tower.